For the fourth year in a row, the tourist organization of Herceg Novi is organizing an event called “Windows tell a holiday fairy tale” with the aim of encouraging Herceg Novi businessmen to get involved in creating a unique holiday atmosphere and experiencing a winter idyll in our city.

To complete the beauty of the holidays with their skills and creativity, evoking in visitors a positive emotion, satisfaction and the need to explore the city, take photos next to the fairy-tale shop windows, and publish and share them on social networks.

Owners and tenants of business premises have the opportunity to contribute to the festive mood by decorating their windows and painting glass surfaces, and the most successful will win valuable prizes.

The novelty of this year is that all buildings on the stretch from Igalo to the city center will automatically enter the selection for the most beautiful showcase, and belong to the following streets: Sava Ilića Street, Obala Nikole Kovačeviča, Njegoševa Street, in the section of the Pet Danica Promenade on the stretch from Igalo do Škver, as well as the strict center of the city that includes the street and Nikola Đurković Square.

For objects that are not in the specified zones, it is necessary to apply through application in one of the following ways;

1. Through the email address:  [email protected]

2. In person at the premises of TOHN every working day from 7 a.m. to 3 p.m.

With the application, it is necessary to submit: name and surname of the owner or lessee of the business facility, name and address of the business facility, contact phone number, names of pages on social networks (if you have any). The mere registration after the course implies consent that photos and names of business premises can be publicly published on the website and social networks of TO Herceg Novi.

The contest is open from December 1 to 20, until 3 p.m., after which the contest committee will visit and evaluate the holiday windows.

The prizes we award are:

For the most beautifully decorated window display;

1st place – €500

2nd place – €300

3rd place – €150

For the most beautifully painted glass surface;

1st place – €300

2nd place – €200

3rd place – €100

Special prize – €100

Each season brings a new opportunity for decoration, and the New Year and Christmas holidays present a special challenge. So be creative and imaginative and let the new shop windows tell us the most beautiful holiday fairy tales in anticipation of the New Year 2026.